About Us

Our mission is to increase the value of the human capital, organizations and cultures


Our message:

Technology and humanity can rise together and in harmony with each other.

Innovation  [ More... ]


Matrix-Q Reality is a B.I. business intelligence engine which utilizes a human capital enhancement program.

[ Learn by playing on the cloud with V.R.: tailor-made content for leadership, with the support of a customized A.I. Virtual Coach & B.I. Engine ]


March 27, 2018

"The uniqueness of his thinking and approach lies in the fact that he has combined his research on ancient nature inspired social and economic principles, with modern day business and social models, and important and actual social issues, like burn-out/ work-life balance issues and issues related to gender (in)equality. The tools he has developed from here have the unique characteristic that they are of a holistic and mathematic nature at the same time and can be applied to any type, form and size of organization, as well as for individual coaching."

Monique v. V


July 15, 2017

"I have been working with MQ9 now for a couple of weeks. Before the hassle of training and sports was holding me back, this however is a top combination of physical effort and mental relaxation with an inspiring coach. Recommended!"

 P. Bolt


July 18, 2018

“The MQ9 work connects people, organizations and the ecosystem of which we are all part. This holistic approach is crucial to be successful as well as sustainable. Innovation can only happen once we understand the dynamics of human behavior. MQ9 connects all the dots."

Arnold Beekes


January 12, 2018

"The innovative nature of the methods and know how provided by MQ9 is relevant for our organization. We share with MQ9 the same perception of values, management style and approach. The training methodology utilized suits the needs and learning preferences of our management team." 

W. v.d. Wettering


October 03, 2017

"The program pulls you out of your comfort zone and regular setting which creates new insights about colleges and the way the team normally copes with situations. It stimulates creativity and exposes talents/weaknesses of the participants, it could be an amazing tool for team building and reviewing workflows."

L. Lieuwen


December 10, 2017

"I think this kind of training is very scarce in the netherlands. it has really helped me with my full body awareness and precision of   movements.  I also like the awareness of the surroundings aspect and the breathing techniques make me feel good about myself."

V. Elders


December 12, 2017

“… a genius person with the nature based energy of other three people integrated and deployed. The combination of his Master’s level work is groundbreaking and leads to new areas of integrated knowledge. These bodies of knowledge can be applied in both public and commercial organizations as to individuals….” 

Hans v. B.


MQ9 [Matrix-Quotient 9] has provided services to:



Consultancy Service [ More... ]

Protection of the investment in human capital

Quantification of human capital value, profilling, job-employee matching, acquisition of knowledge & skills, prevention, repairing, maintenance, enhancement, happiness at work.

We are signatories of the SDG Charter - Netherlands


Training Program

( Tailor-Made )[ More... ]

Innovation Driven Leadership

Next generation leaders bridge the skills gap.

UN Sustainable Development Goals (SDG) compliance.  [ More... ]

Leadership & SDG 4.0

Innovation 4.0, compliance tools and acquisition of knowledge for SDG.

Matrix-Q Standard [ More... ]

MQ9 [ Matrix-Quotient 9 Solutions ] B.V. is holder of the Matrix-Q Label, Standard for production and commercialization of Matrix-Q Innovations, provided by the Matrix-Q Research Institute.

The Matrix-Q Standard is a technical system, methodology applied for research &  innovation. Developed based on the Matrix-Q Body of Knowledge. It is the foundation of the Matrix-Q assessment tools; design, development, production, and implementation methodology; service and quality control; data generation and analysis methodology; Human capital quantfication of value (competences, skills, leadership and knowledge); and other applications integrated in the production, management & services provided by our company. 



MQ9 [Matrix-Quotient 9] Solutions B.V.


Padualaan 8  3584 CH Utrecht,

(Utrecht Science Park) The Netherlands


  • .KvK-Nummer 72972181.
  • .RSIN: 859304915   
  • .SBI: 6202, 6209
  • .VAT: NL859304917B01


Year of Register 2018.October






Advisors & Partners

Our Team 

Luis Daniel Maldonado Fonken, Founder & CEO, Innovation R&D Lead, Consultant. Luis is the researcher and developer of the algorithms and methodology  behind Matrix-Q Innovations.

Bosco Chang,  Digital Production & Media. Bosco is the creative artist behind Matrix-Q Reality Innovation and media. 

Our Story

Since 1993 our founder follows a futurist and visionary idea centered in the human capital.

Through nature and classic cultures inspired research and innovations, he has been developing and providing new paths for humanity and technology to continue evolving in harmony with each other.

Trainings, Coaching and Consultancy; tools, methodology and services provided and validated since 1993, are being translated since 2018 into V.R./A.R. e-Trainings & e-Games, A.I. Coach, A.I. Data, B.I. Engine & Smart Applications Cloud Based. 

MQ9 [Matrix-Quotient 9] Solutions B.V. was grounded in October 2018. After completion of a 1st year incubation, as division of the Matrix-Q Research Institute, The Netherlands, with the following focus:

  • Innovation driven leadership training program. Emotionally intelligent leaders.


  • Human competences that A.I. can not replace.


  • Human Inclusive Technology:  Technology-Human interaction that enables human enhancement.


  • Assessment tools and methodology for UN Sustainable Development Goals (SDG) compliance.

Copyright @ MQ9 [Matrix-Quotient  9] Solutions B.V.

KvK-Nummer 72972181. .RSIN: 859304915   .SBI: 6202, 6209 .VAT: NL859304917B01

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