About Us


MQ9 [Matrix-Quotient 9] develops and provides solutions for the advancement of Strategic Leadership, Effectiveness & Family-Life-Work Balance.


  • Our Believe: Complexity can be approached through simple tools. [Nature inspired success]
  • Our Mission: To increase the value of the human capital, organizations and cultures
  • Our Message: Technology and humanity can rise together and in harmony with each other.



  • Consultancy: Quantification of Value of "Human Capital", "Organization" and "Business Culture". Know More...
  • Training: Face to Face Gamified Training, Digital e-learning. Know More...
  • Digital Tools: Automated e-tests, apps, and Games. Know More...




Matrix-Q is such a powerful know how!



  • Protection of the investment in Human Capital: quantification of value, maintenance & enhancement.
  • Acquisition of Knowledge & Skills. [Gamified & Experiential Learning Process, Skills Gap Solution]
  • Increase of the value of human capital and of the organization. [Added Value]
  • Quantification of the human capital value [Added Value]
  • Assessment of cultural skills and multicultural teams value [Added Value]
  • Assessment of multi-disciplinary collaboration skills and multidisciplinary teams value [Added Value]



  • Family-Life-Work Balance, Burnout Prevention, Self-Management & Emotional Intelligence Training.
  • Communication & Collaboration Process enhancement methods. [Communication]



  • Advancement of organization performance [Leadership, Effectiveness, Holistic Strategic Management]
  • Thinking and doing outside of the box method [Mindset, Adaptation & Creativity, Human Potential]



  • A process for the integration of Sustainable Development Goals (SDGs) into mission statement & business culture of the organization.
  • Know how for the advancement of gender equality, quality of education, city sustainable development, research and innovation, peace and equality.[United Nations 2015, SDG2030]



  • A.I. Knowledge, new mathematics system and algorithms design method applied for data generation and validation. [Big Data]


[More details...]

  • [Consultancy] Strategic Management
  • [Consultancy] Quantification of human capital value
  • [Consultancy] Training, Coaching
  • [Consultancy] Assessment


  • [Digital Product] Prevention & Assessment Tests
  • [Digital Product] e-learning, e-coaching
  • [Digital Product] Games, Tools and Applications


  • [A.I. Product] Data Generation & Validation Tools, A.I. Engine Applications.


  • [MQ9 Licenses] Licenses & Certificates for users of our know how.
  • [MQ9 Franchise] Training for entrepreneurs, consultants, coaches and trainers.


  • Increase of the added value of the Human Capital and of the Organization.
  • More efficient and effective performance of leaders, teams and organization in general.
  • Development of an intelligence business culture capable of Family-Life-Work Balance.
  • Gender equality integration into the business culture and management.
  • Enhancement of Matrix-Q Intelligence of the overall organization.
  • Development of Matrix-Q Skills: advanced perception, emotional intelligence, strategic thinking, risk management, decision-making ability, capacity of thinking and doing out of the box (Matrix-Q Thinking), stress management and self-management.
  • Enhancement of the ability and capacity of enjoyment of long life learning & self-education skills.
  • Skills Gap Assessment, Identification of the skills necessary for the organization, design of a gamified learning process and assessment of results, as for acquisition of knowledge and skills.

MQ9 [Matrix-Quotient 9] Novel Know How [Innovation]


For the development and implementation of our solutions we utilize human potential knowledge, with focus on skills development; combined with gamified education (holistic, synergetic, systemic and nature inspired methods) that enhances human intelligence and cognition; as well as automation, A.I. and data generation and validation algorithms knowledge. [Nature Inspired Success] [Introduction to R&D Innovation URL] [ R&D Details & Pathways White Paper URL]


MQ9 [Matrix-Quotient 9] WHITE PAPER

MQ9 services and products have been developed by utilizing 100% Matrix-Q Know How, Tools, Knowledge and Skills, developed by the Matrix-Q Research Institute. MQ9 is user, holder and provider of the following Matrix-Q Knowledge & Skills Licenses:


  • Matrix-Quotient of Intelligence (Tests)
  • Matrix-Q Education Method and Learning Process Algorithms.
  • Matrix-Q Coaching Method & Tools.
  • Holistic Strategic Management & Leadership (Matrix-Q Knowledge & Skills)
  • Matrix-Q Assessment Tools & Trainings (Matrix-Q Knowledge & Skills)
  • Matrix-Q Mathematics & Algorithms
  • Matrix-Q Algorithms for Family-Life-Work Balance & Burnout Prevention
  • Matrix-Q Self-Management
  • Matrix-Q Quantification of the Human Capital Value
  • Matrix-Q Cocreativity [Gender]
  • Matrix-Q Thinking and doing outside of the box
  • Matrix-Q Brain GYM [Activation Human Potential]
  • Matrix-Q Game Generator [Gamification Algorithms]
  • Matrix-Q Artificial Intelligence, Data Generation Algorithms.




Matrix-Q Innovation, Knowledge and Skills [ www.matrix-q.com ] are result of multidisciplinary research and study on nature principles, laws, cycles, rhythms; human potential (human factor, human capital, human intelligence); algorithms design, and nature inspired knowledge and technology of ancient civilizations and cultures; applied with a futurist approach, to our emerging global culture and civilization, social, economy, market and technology needs and challenges. [ Research by the Matrix-Q Research Institute, Licenses by Holistic Strategic Management Consultancy, both divisions of the Stichting Luis Daniel Maldonado Fonken]


Divisions of the Stichting LDMF in the Netherlands.



March 27, 2018

"The uniqueness of his thinking and approach lies in the fact that he has combined his research on ancient nature inspired social and economic principles, with modern day business and social models, and important and actual social issues, like burn-out/ work-life balance issues and issues related to gender (in)equality. The tools he has developed from here have the unique characteristic that they are of a holistic and mathematic nature at the same time and can be applied to any type, form and size of organization, as well as for individual coaching."

Monique v. V


July 15, 2017

"I have been working with MQ9 now for a couple of weeks. Before the hassle of training and sports was holding me back, this however is a top combination of physical effort and mental relaxation with an inspiring coach. Recommended!"

P. Bolt


July 18, 2018

“The MQ9 work connects people, organizations and the ecosystem of which we are all part. This holistic approach is crucial to be successful as well as sustainable. Innovation can only happen once we understand the dynamics of human behavior. MQ9 connects all the dots."

Arnold Beekes


January 12, 2018

"The innovative nature of the methods and know how provided by MQ9 is relevant for our organization. We share with MQ9 the same perception of values, management style and approach. The training methodology utilized suits the needs and learning preferences of our management team."

W. v.d. Wettering


October 03, 2017

"The program pulls you out of your comfort zone and regular setting which creates new insights about colleges and the way the team normally copes with situations. It stimulates creativity and exposes talents/weaknesses of the participants, it could be an amazing tool for team building and reviewing workflows."

L. Lieuwen


December 10, 2017

"I think this kind of training is very scarce in the netherlands. it has really helped me with my full body awareness and precision of movements. I also like the awareness of the surroundings aspect and the breathing techniques make me feel good about myself."

V. Elders


December 12, 2017

“… a genius person with the nature based energy of other three people integrated and deployed. The combination of his Master’s level work is groundbreaking and leads to new areas of integrated knowledge. These bodies of knowledge can be applied in both public and commercial organizations as to individuals….”

Hans v. B.


MQ9 [Matrix-Quotient 9] has provided services to:




Stichting Luis Daniel Maldonado Fonken, Division: MQ9 Matrix-Quotient 9 Solutions


Padualaan 8 3584 CH Utrecht,

(Utrecht Science Park) The Netherlands


  • KvK-nr: 66225345
  • RSIN: 856450923
  • SBI-code: 94996
  • BTW-nr:NL856450923B01




By laws, and general service terms and conditions


MQ9 [Matrix-Quotient 9] CEO, Luis Daniel Maldonado Fonken, Consultant, Researcher, Innovator, has developed and tested the Matrix-Q Know How since 1993. After successful experiences of application of his innovative methods and knowledge, decided in 2011 to create a non profit organization, with the aim to share his know how applications, with future generations. [The Stichting Luis Daniel Maldonado Fonken, with its divisions on research, education, consultancy, innovation, standard, licenses, label and start ups] Between 2016 and 2018 Matrix-Q Know How - Foundations Level 1- have been liberated and shared online with the international scientific research and academic community.


Between 2012 and 2018 did focus on: advancing his multidisciplinary research, the design of new applications; share his results with the scientific community [2016-2018]; the grounding process of the Matrix-Q Research Institute [Stichting Luis Daniel Maldonado Fonken, Division Matrix-Q Research Institute, www.matrix-q.com] and to provide services to a first circle of selected customers in the Netherlands [2018]: individual customers, entrepreneurs and leaders; and to national and international organizations and companies like: De Dierenbescherming, Solidaridad Network [Gender Task Force], Taharo Consultants, and to Germanix (Hong Kong).


Along 2018-2024 a set of digital applications will be made available to Europe and Internationally. As well as training programs for consultants, coaches, trainers (licenses), CxOs (Chief Level) Executives, entrepreneurs, leaders and SDG entrepreneurs, aiming for empowering the market and sustainable development process by sharing MQ9 know how, skills and tools, through a cloud based platform.


MQ9 plans for 2018-2026 to implement algorithms necessary for data generation, based on A.I. knowledge; as for the development of an A.I. engine, and a machine learning process. These new A.I. based applications will be utilized for education, research, strategic management, consultancy, and others field as for health, engineering, research, human potential studies, innovation, strategic management, and others. An advanced cloud based platform will be developed, in order to provide MQ9 Human Capital Services world wide.

As Leader of the Matrix-Q Research Institute, Luis Daniel Maldonado Fonken coordinates a growing number of multidisciplinary research collaborators and [Dutch and International] advisors [MRPOOL www.mrpool.matrix-q.com]; provides training and evaluation of candidates to Matrix-Q Licenses [www.cxo.luisdanielmaldonadofonken.info ].


Volunteers, interns and a new crew of professionals is being recruited and prepared [training in Matrix-Q Knowledge & Skills, CxO Program] for joining the MQ9 [Matrix-Quotient 9] Start up. [ JOBS @ MQ9: http://crew.mq9.nl]. In following years MQ9 plans to create new job positions, providing training and building up teams, that will bring MQ9 services and products world wide.


Internship programs of at least 3 months up to 12 months are now suggested by MQ9, as for the purpose of sharing know how, providing training to future employees, Matrix-Q Licenses Holders or strategic collaboration partners.


MQ9 [Matrix-Quotient 9] [ More at our Time-Line URL]


In the year 2016 the Stichting Luis Daniel Maldonado Fonken was created in the Netherlands, a non profit organization dedicated to scientific research and innovation, education, consultancy and start ups. Its main aim is to protect, promote and apply the novel multidisciplinary know how, body of work, research and development, innovations developed by Luis Daniel Maldonado Fonken, for humanist and sustainable development purposes, making it available for future generations of researchers, educators, leaders and entrepreneurs through out publications, education, products and services, technology, innovations, start ups, aiming for solving the challenges experienced by an emerging global culture and civilization.

2016-2030, an exponential high speed progress, technology innovation and a creative boom (A.I., Digitalization, Automation); sensitive to stress employees and leaders with high needs of learning; an increasing complexity in markets behavior, multicultural locations and society. Within that context, global sustainable development goals need to be achieved, for the well being of future generations. (SDG Sustainable Development Goals by United Nations 2015)

MQ9 [Matrix-Quotient 9] is the fist start up launched by the Stichting Luis Daniel Maldonado Fonken. It started its commercial activity in 2018, armed with a set of innovative and unique propositions, solutions [Matrix-Q Know How, Skills, Tools] for the challenges described above.

Our believe is that complexity can be approached through simple tools; that by giving attention to the human capacity of adaptation and development (human potential, human intelligence, emotional intelligence, perception, learning capacity) it is possible to enhance effectiveness, leadership, learning skills, and achieve a better family-life work balance; but as well achieve more advanced entrepreneurial results, through a more enjoyable, creative, fun and satisfactory business process; and strategies that take in consideration the holistic, systemic and matrix of natural variables and levels of impact organizations, private and public, have; their need of achieving and collaborating with the sustainable development of their ecosystems, at local and global scale [Global Sustainable Development]


Within this context, The Stichting Luis Daniel Maldonado Fonken creates two divisions, 1.) the Matrix-Q Research Institute, dedicated to scientific research, technology innovation, development and education; and 2.) the HSMƟ Consultancy, dedicated to provide licenses, labels, and consultancy for the application of the Matrix-Q Know How, Skills and Tools.


After careful choice of innovations (Matrix-Q Know How), propositions and challenges to be approached first, the Stichting Luis Daniel Maldonado Fonken, design the first 9 start ups, from which MQ9 [Matrix-Quotient 9] is the first one to reach the market in the Netherlands [2017].


MQ9 [Matrix-Quotient 9] Mission is: to increase the value of the human capital, organizations and cultures.


To provide a new holistic understanding of human potential, a new model for quantification of human capital value, new paths for identification and acquisition of knowledge and skills, along a time in which A.I. becomes so important for the development of a advanced global culture and civilization, and the human capital value needs to be approached from new perspectives.


Through developing and providing solutions for the advancement of Strategic Leadership, Effectiveness & Family-Life-Work Balance; which have a direct systemic impact in the process of emerging of a sustainable global culture and advanced civilization, perceived from the point of view of MQ9 [Matrix-Quotient 9] at its headquarters in the Netherlands.


Our message is that technology and humanity should rise together and in harmony with each other. A.I. will reshape how we perceive the value of human capital. The human capital value need to be rediscovered, unique human skills empowered, enhanced, developed. The human capital cognitive, creative, emotional, adaptation and innovative skills need to be enhanced aiming for a global sustainable culture and civilization.

In 2018 MQ9 establishes a collaboration relationship with UtrechtInc, Start Up Incubator at the Utrecht Science Park, in the Netherlands. UtrechtInc supports MQ9 accelerate its development, access to a dutch business ecosystem for R&D entrepreneurs, collaborate and participate in the dutch market.


In May 2018, MQ9 start up was invited by representatives, scouts, of the Accenture Innovations Awards, to take part in the AIA18 Program, as for the innovative nature of its know how and services.



Copyright @ MQ9 Matrix-Quotient 9 Solutions for Leadership, Effectiveness & Family-Life-Work Balance by the Stichting Luis Daniel Maldonado Fonken All Rights Reserved www.luisdanielmaldonadofonken.info www.matrix-q.com www.mq9.nl RSIN: 856450923 KvK-nummer 66225345 SBI-code: 94996 [ General Terms & Conditions, by laws ]